Elizabeth Lokey, Ph.D. Candidate in Environmental
Studies
University of Colorado
Environmental Philosophy
4/26/06
Preface
When I began to consider which topic to explore for my final
Environmental Philosophy project, I felt drawn to and at the same
time repelled by the idea of exploring electrification in remote
areas of the third world. This topic has personal
significance to me because of my career goals of promoting
distributed renewable energy in areas of rural Latin America.
Despite the many benefits of these electrification projects, my
experiences traveling have made me slightly skeptical of the
overall merits of these projects because of the sweeping changes
they introduce in a society.
My reservations about these projects beg the question, “Why
dedicate your life’s work to completion of projects that may have
negative consequences?” I suppose I must blame my practical
nature which knows that where there is a need, there will soon be a
market. By implementing these systems in areas that are
industrializing rapidly, I would just be slightly ahead of the
curve since it is just a matter of time before these areas receive
electricity through governmental projects. Helping to
implement renewable energy is better than the traditional model of
stringing long transmission lines from heavily polluting
sources. And, I can always point to the good these
types of projects bring to ease the worries of my conscience.
Despite these rationalizations, I know that the time to
investigate this question fully is now, before I begin work that I
may later deem destructive. Therefore, I have embarked upon
seeking the answer to this difficult question through an in-depth
analysis of one particular electrification project. I will
also include anecdotes from this and related projects undertaken by
organizations like the Solar Electric Light Fund, the World Bank,
and USAID and incorporate my own experiences from living abroad to
illuminate the issue of electrification from a variety of
perspectives.
Writing an academic paper about a topic that is so personal is
a new challenge for me, but is a task that must, for my conscious,
be undertaken. Unlike most analyses that I complete, I do not
know what the outcome will be before I begin writing.
Hopefully this process will help guide my studies towards a career
I find fulfilling and believe in whole-heartedly.
<p>Introduction
Of the world’s six billion inhabitants, two billion do not
have access to electricity. For these people,
electricity has the potential to completely revolutionize their
lives. The changes that accompany access to electricity are
vast and varied. The appliances that are introduced into a
society once it has been electrified can be as rudimentary as a
pump to bring water from a well to the Earth’s surface, decreasing
the time it takes to gather water daily, or as complex as a
television set and refrigerator. According to a
Nepalese villager responsible for electrifying his community,
Bringing electricity to communities that currently live without it
is like “leapfrogging people from the 14th century directly into
the 20th.” Communities that are currently being electrified
face rapid changes that affect each aspect of life in a fraction of
the amount of time that electrical devices were invented and
disseminated throughout the lives of people in developed
countries. The speed of this change became apparent to me
while I lived with a Secoya community on the banks of the Aguarico
River in the rainforest of Ecuador in 1998. I saw a community
that relied on a shaman for its medical needs and had little
contact with anyone outside of their tribe suddenly connected to a
global network through a satellite internet connection. They
had also recently gained access to a television set and video games
that ran on a car battery inside of their thatched roof
huts.
As communities such as this are thrust into a modern world at
warp speed, they ostensibly become more developed as far as
economic indicators are concerned. They seek jobs in nearby
cities that allow them to earn more money per person in order to
buy more electronic devices and products of this modern
world. This move boosts the country’s per capita income or
gross national product (GNP). They live longer by having
access to modern medicine. Their children learn to read and
write the language of the country in which they live, increasing
the country’s literacy rates. While these indicators may seem
positive on the surface, they are not always an accurate measure of
the quality of life. Furthermore, there are other
consequences of electrification that I will pursue in this paper
that are equally as important, but far less studied.
Although analyzing the cultural effects of electrification may
seem too expansive to tackle in a one, short paper, I contend that
this issue must be considered holistically. Dissecting
problems and seeking specialized solutions has fragmented our world
to the point where experts rarely investigate the cultural changes
initiated daily by the rapid developments in technology.
Rarely do today’s experts consider solutions to the new societal
challenges that address the root of the problem. Author
Francis Moore Lappé identifies the problem with “solv[ing] by
dissection” in her book Hope’s Edge when she urges for integrated
solutions that attack the source of the problem. Having
this larger vision, which identifies the cause of the problem and
its solution, allows one to realize that for each innovation that
technology creates, there is a negative externality, unintended
consequence that affects the environment or humans, that also
results. As scientists just begin to recognize and take into
account the externality of pollution associated with electrical
generation, perhaps it is time philosophers and anthropologists
look critically at the cultural externalities associated with
electrification projects.
Organizations Working Towards Electrification
The organizations that support rural electrification projects
have lofty goals that aim to better the communities they
serve. Engineers Without Borders (EWB) is a non-profit group
that has the goal of “building a better world, one community at a
time.” Most recently, the University of Colorado
chapter of EWB installed photovoltaic panels on top of a community
medical center in Rwanda so that the doctor there would have better
light for performing surgery. Another non-profit called
the Solar Electric Light Fund (SELF) promotes solar rural
electrification projects and works out long-term payment plans with
communities. Developed countries work collectively to
electrify communities through the World Bank, whose mission is to
“provide low-interest loans, interest-free credit and grants to
developing countries for education, health, infrastructure,
communications and many other purposes.” The United States
Agency for International Development (USAID) also supports
electrification through projects that promote “long-term and
equitable economic growth and the advance[ment] U.S. foreign
policy.”
While the missions of these organizations may be noble, it is
important to view their work with a critical eye in order to
determine whether or not their goals are being achieved. Not
only is this type of analysis important for the welfare of the
communities in question, but it is also essential that the
supporters of these programs, U.S. taxpayers and private donors,
know exactly what they are promoting. However, it is not
always easy to gain access to this information. EWB has
existed for only six years and completed few studies on the effects
of its programs after implementation. These studies are not
released to the public unless an EWB chapter needs to reference one
in order to complete a project. The World Bank and
USAID have extensive libraries of studies on the effects of their
projects, but these reports almost exclusively focus on the success
of the project in terms of how well the electrical generating
machinery worked and the number of jobs created by these
projects. None of their studies assess the impact of
the project on the community’s culture or attempt to determine
whether or not the project has improved the individual lives of the
community’s citizens. Furthermore, all of the studies for
these organizations were completed by the organization
itself. The absence of a third party evaluator lends less
credibility to the evaluation reports since it is in the
organizations’ best interest to report only favorable
results.
A Case Study
Because of the lack of reports that critically examine how
these projects affect the lives of citizens in the rural
communities served, I used a report from an independent source to
illustrate how one appliance powered by electricity, the
television, has impacted a newly electrified community. I
will consider some of the electrical externalities associated with
introduction of television in the remote indigenous community of
357 inhabitants, Sao Joao de Pirabas, Brazil. In 1996, the
television was a relatively new appliance in the newly electrified
community and anthropologist Raul Reis set out to answer the
questions, “What has been the role of television in the way that
rural Brazilian communities construct their own interpretation of
reality? And what kinds of cultural changes (if any) can be
attributed to systematic and pervasive television
viewing?” Reis’s study is particularly useful to this
paper since the television is usually one of the first appliances
that people who receive electricity buy, and it is usually the
harbinger of many more changes in the community.
Neville Williams, founder of the Solar Electric Light Fund which
services remote areas, observed that families in Nepal bought
black-and-white television sets before they could use them in
anticipation of their community’s electrification project.
Reis found that the introduction of the television in this
community decreased the social capital between residents.
Citizens now spend nights inside watching addictive soap operas
instead of what they use to do, which involved playing outside or
chatting with neighbors. One resident said that she now
‘barely talks to her neighbor’ because she just does not ‘have time
for that anymore.’ Staying at home to watch television has
also decreased attendance at parties, church services, and town
meetings.
What citizens have seen on television has also started to
impact their lives. Young people have begun moving to the
closest city to earn money to be able to buy nice clothes and mimic
what they see on programs. Those who move to the city usually
get married later in life and have fewer children than those who
stay in the village. Even young people who remain in the village go
to the city to buy new clothes. One woman of the village
referred to the necessity of her shopping trips in the closest city
by saying ‘the fact that I live here doesn’t mean I have to dress
like a hillbilly.’ The television has also caused
citizens to become more preoccupied with their appearance and
cleanliness. One citizen of the Brazilian village
thinks that the television is ‘corrupting’ the youth as it shows
them a variety of skills, including how to steal.
Personal Experiences and the Jon Frum Cult
The author’s observations closely parallel my own experiences
while living for six months in remote communities of the Ecuadorian
cloud and rainforests during the fall of 1998. The people I
encountered in an Ecuadorian cloudforest town also longed for what
they saw on television programs. After we cooked dinner with
wood as a heat source in a kitchen with carbon-stained walls, we
moved into a nearby smoky bedroom and watched “Knight Rider” and
“Beverly Hills 90210.” They asked me, “Do people in the U.S.
really have cars that they can turn on with their voices?”
Everything about the character’s lives in these shows was so
dramatically different from the life they lead sifting through the
remains of burnt wood to find useful pieces of charcoal to sell for
50 cents a bag that they could not discern reality from
fiction. They were immediately attracted to the
material items they saw on the television and wanted them for
themselves.
I also recognized trends similar to those identified by Reis
in the Secoya village of San Pablo in Ecuador. The young
people not only moved out of San Pablo to the nearest city to make
money, but they also began marrying mestizos, people of mixed
European and indigenous descent, that they met there. As the
young moved out and did not return, the town’s population of 350
began dwindling and the number of people who spoke Pai-Coca, the
Secoya language, diminished. Trades that were traditionally
passed on from father to son died as well; the town’s shaman had no
one to take over his position since his son was converted to
Christianity by Protestant missionaries and now operates an
ecotourism business that brings tourists to the village.
Ironically, the only person interested in the shaman’s wisdom and
tradition was a man from North America who had come to live and
study with the Secoyas.
Like the people I encountered in Ecuador and the village Reis
studied, exposure to material goods created an obsession among the
indigenous people of a group of Pacific Islands called the New
Hebrideans. Three hundred thousand U.S. troops and the Red
Cross were stationed in these islands during World War II (WWII)
and exposed locals to modern electrical devices for the first
time. After the troops’ departure from the islands, a cult
called Jon Frum appeared and has persisted until today. Cult
members tote a replica of the Red Cross flag and believe that a
Westerner named Jon Frum will come to their island one year on
February 15th to deliver modern goods from the developed world
around them just as the troops did decades ago. These
people’s exposure to modern electrical devices irreparably changed
their culture from one of self-sufficiency to dependency and pining
for what they do not have.
Qualifying the Change
Although the aforementioned experiences with electrification
seem to have only brought negative change into the lives of
villagers, it is important to recognize the fact that
electrification projects do bring many notable changes to
communities that almost unequivocally could be considered
beneficial. Often introduction of alternative cooking methods
through electric ranges, gas-fired burners, and solar cookers
improves the lives of women as they are relieved of firewood
collection and indoor air quality improves. Other examples like the
University of Colorado EWB project that provides light for a
medical center in Rwanda seem to have little controversy.
However, these beneficial projects often lead to other,
unintended electrical advances in the community. Once there
is a source of electrical generation like a diesel generator or
photovoltaic panel, it is easy to plug in other appliances into the
system or supplement the system with more electrical generation
because some of the needed infrastructure like batteries and an
inverter, converting direct current into alternating current that
most electrical devices use, exist. Also, when citizens have
seen the changes that electricity can bring, they are often apt to
want more of the amenities it provides.
Whether or not the results of electrification are considered
beneficial or detrimental to the community depends on what one
considers “good” and “bad.” If one compares the changes
brought about by the advent of the television with a baseline
scenario, it is evident that the introduction of the television in
the Brazilian town Reis studied encouraged consumerism, which some
people may argue is beneficial in its stimulation of the country’s
economy. Also, moving to the city encouraged these Brazilian
village members to have fewer children as they were introduced to
birth control methods and realized the financial burdens of having
children. Villagers who have moved into a city also had
access to doctors and schools that teach the country’s official
language. Since they were earning money for the first time,
their annual income increased. These changes would make the
aforementioned economic indicators – population growth rate,
literacy, life expectancy, and per capita GNP – more closely
resemble the statistics of developed countries. Most people
would consider these changes improvements when cast in this
light.
Neville Williams, solar energy advocate and founder of SELF,
sees social and societal benefits of electricity projects that
extend beyond the economic, standard of living indicators. He
claims that these projects prevent peasants from rebelling against
the governments that routinely ignore their pleas for public
works. He explains how rural people are easily mobilized by
charismatic leaders of militant groups like the Shining Path in
Peru and JVP, a Singhalese Marxist movement in Sri Lanka, by
saying, “Because people have little access to information, with few
newspapers – and no TV because of no electricity – they begin to
feel isolated and left behind by a world they can’t be part of and
don’t understand.” He sees his work electrifying
communities as a type of ‘responsible capitalism’ that allows
peasants to “[stay] on their land, as opposed to joining a peasant
revolution or moving to a city, where they will end up in squatter
shacks and in slums.” He also thinks this development
prevents unnecessary deaths as those without electricity’s
amenities like Sri Lankans and Bangladeshis try to illegally
immigrate to Europe and “wash up on the beaches of the
Mediterranean.”
Other people, like author Francis Moore Lappé, do not see the
benefits Williams enumerates and do not use economic indicators as
a measure of the merit of changes because of the negative changes
rising living standards can bring. Lappé notes that these
“dubious measures of well-being” can bring “worsening pollution,
longer commute hours, deteriorating health, and ever-more
contaminated water.” These critics of electrification
projects contend that this new change decreases global diversity by
lowering populations of indigenous people as it encourages them to
move to the city. The loss of these people means a decline in
knowledge about local flora and fauna. Furthermore, their
disappearance means there is less cultural diversity in the
world. As they become entrenched in a capitalistic society
and begin buying products they once made, they replace their unique
skills with the traits needed to survive in today’s modern
world. As a race, we lose hunter-gatherer and subsistence
living survival skills and knowledge. As homo sapiens’ collective
knowledge base decreases, we are less fit to adapt to change,
brought about by political or climatic factors.
Finally, the most pressing question that should be addressed
when deciding if the change experienced by a remote community is
worth initiating is whether or not the change increases the
happiness of the people. Gifford Pinchot, a respected
conservationist and grandson of the first Chief Forester of the
U.S. Forest Service, noticed while he was living with Shuar in the
rainforests of Ecuador that these people were among the happiest he
had seen because they had tremendous amounts of free time.
The men would hunt until noon each day and then return to their
small farms where the women were doing some agricultural
work. The rest of the day for both sexes consisted of
chatting and playing games. When compared with the eight hour
work days and ten days of vacation per year that most Americans
receive, this amount of leisure time seems incredible.
Pinchot contends that the Shuar were so happy not only because of
the amount of free time they had, but also because of the rich
relationships they developed with the people around them.
When compared with the lonely, rude crowd he encountered shopping
on 5th Avenue in New York City just days before Christmas, he
realized that having access to consumer products does not bring
happiness. He also recognized a trend in places that had
recently developed in newly electrified communities around the
world. The elders of the community mourned the way their
lives had been prior to the development changes.
Pinchot’s observations parallel the findings of a research
team who studied 65 countries and found that people in Nigeria were
the happiest. The countries that followed Nigeria were
Mexico, Venezuela, El Salvador, and Puerto Rico. The
per capita GNP of Nigeria is $1000, which is tiny in comparison to
$40,000, the average annual income of a U.S. citizen. This
discrepancy and the results of the happiness survey suggest that
the changes brought about by electrification, which brings
consumerism, do not always benefit the people of a country.
Despite the economic indicators that attempt to measure the quality
of life of a people, the only true measure of a person’s quality of
life is his or her day-to-day happiness.
A Proposed Solution
These anecdotes and studies show that not all electrification
projects are totally beneficial or detrimental. How, then,
should decisions be made by aid organizations, who attempt to
improve the lives of the people they serve, about which communities
to electrify? In order to assess the merit of electrification
projects and avoid unintended changes that could lower the quality
of life of the people served, I propose that the directors of
organizations like EWB, USAID, SELF, the World Bank, and similar
organizations consider the project as a whole and ponder all of its
possible implications by answering the following questions before
making their decision about whether or not to pursue a
project.
1. Does or will the project erode the community’s
culture by introducing devices like televisions that will induce
consumerism?
If the answer to this question is yes, then I propose that the
project not be pursued. This response implies a judgment
about globalization. Consumerism leads to globalization as
remote areas are exposed to products from companies based thousands
of miles away. The most successful corporations of
capitalistic economies penetrate every remote area of the globe
until their product is sold everywhere. The only thing other
than rice that the Secoya I lived with depended on each week was a
delivery of Coke-a-Cola. As the world begins to use fewer and
fewer locally-made products and buys only mass-produced goods from
a small number of companies, they become linked to a global
marketplace. In the U.S. just ten corporations ring in over
half of all food and beverage revenue. Soon, not only
the fashion and food of remote places resemble that of the rest of
the world, but also the appliances and automobiles sold in that
area are the same as well. It is not difficult to see how
this situation occurs since the people in developing regions are
exposed to products from companies like Coke-a-Cola and McDonald’s,
the world’s top spenders on advertising, through aggressive
advertising campaigns on television and billboards that show how
these products change the lives of people in developed
countries. However, this advertising produces a homogenized
world with little character and few regional nuances.
Author Francis Moore Lappé likens this phenomenon to
communism. She “sees us all becoming the same – like the
frightening images of gray, uniform communism.”
Ironically, from a capitalistic standpoint, this domination of
the market by a few firms like is detrimental to the capitalistic
system overall. This type of market works on the principle
that competition will provide the consumer with the best good for
the lowest price. Without competing interests like local
businesses, Lappé notes that “it destroys the conditions necessary
for [the company] to serve us.” Even a capitalistic
economist would agree that globalization is detrimental to society
overall.
2. Will the project encourage local migration out of a
village?
If the answer to this question is yes, then promoting the
project would decrease cultural diversity and should not be
pursued. Implicit in this response is a value judgment about
the importance of maintaining a world full of people with different
beliefs and languages. This pluralism occasionally leads to
conflict, but is essential to maintain because of the benefits it
brings to humanity. Beyond stimulating the average person’s
creativity and intellect by knowing that there are a variety of
people on Earth who overcome survival challenges in distinct ways,
cultural diversity keeps the human race fit to survive future
adversity, which may come in a variety of forms through economic
collapse, global warming or cooling, war, and disease
outbreak. Just as a monoculture instead of a variety of crops
planted in the same field is more susceptible to invasion from
insect predators, the homogenized human race is more vulnerable in
a globalized world where diversity of opinion, tradition, and
thinking cease to exist.
3. Can the project improve the chance of the survival of
the culture it is introduced into?
In the rare instance that an electrification project can
actually increase the survival of a people’s traditional ways, it
should be supported. Neville Williams observed that
electrification saved the Masai in Tanzania from the encroachment
of civilization. They used their television, radios, mobile
phones, and computers to ward off interests that tired to take over
their land. He notes that “Masai warriors could be seen
walking around with a spear in one hand and a cell phone in the
other.” This author also observed an Indian farmer, who
was able to stay on his farm and earn enough money to survive
instead of moving to the nearest city by “trading stocks on the
Bombay stock exchange using a solar-powered computer.”
A Nepalese community that had lost some of its young members to the
nearby city 8,000 feet below was able to retain its members with
the introduction of electric pumps that allowed them to irrigate
their crops better and produce better harvests. This
application of electricity also improved the quality of life for
the town’s young people since these people found themselves in
abject poverty when they moved to the city because their lack of
urban job skills. Communities should be educated about how to
maintain their culture by using technology to protect their way of
life. If these uses of electricity were fostered, then
perhaps electrification could help maintain global diversity
instead of destroy it.
4. Can the project be contained to prevent the spread of
electricity for other uses?
If the project allows villagers to connect into the electrical
generating equipment or use the battery backup and inverter to
power personal devices, then it is likely that the use of
electricity in the community will become widespread. Therefore, if
the answer to this question is yes, then organization directors
should seriously consider what the ramifications of this spread of
electrical devices will do to the culture and disposition of the
people. If the overall impact of these new devices will be
negative, then the project should be abandoned.
5. Will the project lead to a significant overall
improvement in the quality of life for the people?
Simple technological advances like harnessing the methane in
animal feces to power a stove and avoid laborious firewood
collection and incorporating a solar thermal system which heats
water for bathing and washing can revolutionize the lives of people
with seemingly few side effects. However, not all
electrification projects serve the immediate needs of a
community. While in the cloudforest of Ecuador, a family I
stayed with had recently received electricity and spent their
savings on a full-sized refrigerator. When I opened the door,
I saw that they kept absolutely nothing inside. They had
fallen victim to an advertisement, which told them that they should
have this appliance since most people in developed worlds do.
However, they had lived their entire lives without one and did not
know how to change their life to utilize it. This experience
showed me that electrification projects that serve urgent,
specific, and isolated needs should take priority over projects
which simply serve to electrify an area ubiquitously.
6. Is there a history of civil unrest because of a
sentiment of abandonment by the government?
If a community is angry because they have been denied public
works projects like electrification by the government, then perhaps
projects for these types of villages should have priority as
Neville Williams suggests. Electrifying these places could
help dissolve the formation or support of a guerilla group and
prevent citizens from trying to illegally immigrate as they
connected to the rest of the world. Electrification in these
types of areas could even help citizens feel more empowered and
avoid governmental abuses as they take advantage of the global
network that is newly accessible to them. The Zapatistas, a
militant guerilla group dedicated to land reform in Chiapas,
Mexico, have begun fighting without guns by using the Internet to
show international supporters videotaped governmental abuses of
their human rights.
7. Can the implementing organization monitor the results
of the project to ensure that the project’s initial goals are
attained?
This question is tricky because it is likely that
retrospective studies of electrification projects are going to show
a variety of results as people’s opinions of the projects
vary. It is not plausible that a negative report would allow
a project to be undone since a community like the island people of
the New Hebrideans who have been exposed to the conveniences that
electricity provides is not likely to accept a “de-electrification”
project. However, I contend that these surveys are essential
to help guide the direction of the organization’s future
projects. In a rare case when the satisfaction of recently
electrified residents was studied, one hundred percent of the 67
interviewed customers said they were ‘happy with their solar
products.’ However, the customers could have been
satisfied with the operation of the product instead of the changes
it had initiated in their life. If more detailed surveys that
address the societal changes brought about by electricity were
conducted more often, they could help organizations assess the
merit of future projects.
Although these proposed questions for organizations’ directors
may seem obvious, they are currently not addressed before
electrification projects are pursued. These questions should
serve as a guide for not only project directors, but also for all
U.S. citizens since their tax dollars fund both USAID and the World
Bank. Donors to non-profits like EWB and SELF should consider
the projects these groups support especially carefully.
The Upshot
Weighing the pros and cons of electrification projects is not
easy given the plethora of changes initiated by them.
However, it is a process that organizations (and individuals, like
myself) dedicated to this cause must undertake. Without this
conscientious effort to evaluate projects, the best of intentions
could be misdirected. Although a remote community under
consideration for a project may soon be electrified by a large
utility company trying to extend their service range or domestic
development projects, this inevitability does not provide
justification for the introduction of these projects by
organizations with the mission of bettering the community. In
order to determine if the community is being “bettered” and the
project should be pursued, individuals should give careful
consideration to the questions I have posed in this essay.